Winter’s Coming – Get Green Link Before the Snow Falls!

Written by Eli Zuelke

As winter approaches, facility managers, contractors, and building owners all face the same annual challenge: protecting rooftop equipment from the punishing effects of snow, ice, and freezing temperatures. When temperatures drop, HVAC units, piping, and rooftop systems are put to the test. Without the right support solutions, winter can take a serious toll on your building’s performance and longevity.

Changing Snow Patterns Mean New Risks for Rooftop Equipment

It’s not just northern regions that need to prepare anymore. Recent climate data show that snow is falling differently, in new places, at new times, and in new ways. According to Climate Central (2024), nearly 36% of U.S. locations now receive more snow than they did in the early 1970s. (Climate Central, 2024).

Meanwhile, areas that once saw predictable winter patterns now face more freeze–thaw cycles, heavier wet snow, and more rainfall that refreezes overnight, a dangerous mix for rooftop systems. The EPA’s Climate Change Indicators Report notes that while total snowfall is declining in many regions, the percentage of winter precipitation falling as rain is increasing, creating more variable and damaging conditions for surfaces exposed to the elements. (EPA Snowfall Indicators).

This unpredictability creates a bad combination for building infrastructure:

• Sudden melting can lead to pooling water and damaged membrane.
• Rapid refreezing adds extra stress on mounts and supports.
• Wet, heavy snow loads exceed what traditional metal supports were designed to handle.

Why Green Link Is the Smart Choice for a Changing Climate

Green Link’s engineered rooftop support systems are built to endure these shifting winter conditions. Each product is designed with durability and performance in mind, featuring:

• Innovative designs that may use advanced adhesive mounting to seal and protect roof membranes, preventing leaks and damage.
• Corrosion-resistant materials that are rust resistant and made from strong galvanized steel.
• Superior load distribution that keeps HVAC units, piping, and conduits stable even under heavy snow.
• Long-lasting performance that reduces year-round maintenance costs, with some products backed by a 20-year warranty.

These qualities aren’t just about surviving another cold season; they’re about adapting to the new reality of winter.

Stay Ahead of the Storm

Winter damage can start long before you notice it. Don’t wait for the first snowflake to fall, prepare now with Green Link. Whether you’re managing a commercial rooftop, replacing supports, or planning a new installation, Green Link products deliver the strength and reliability your systems need to weather the season.

Protect your investment, improve performance, and stay ahead of winter with Green Link.